Blume was created with a mission to build a kinder wellness world—one where small, intentional rituals can lead to big change. Founded by Karen, Blume taps into the power of superfoods to create plant-based, organic products that are both functional and tasty. They believe progress is greater than perfection and that wellness should be about celebrating your body, not shaming it. Committed to sustainability, Blume is proudly plastic-neutral and works to make self-care simple, effective, and kind to both people and the planet.